noon Employees loading packages into shipping crate

Welcome to Selling on noon!

Turn clicks into cash. Start strong by listing your products the right way — and watch your sales take off.

Steps to 
Go Live

noon Employees packing items into crates

Here’s what you need to go live on noon:

  • Brand details
  • Product and category info
  • Choose your fulfillment model
  • Get your listings ready
  • Brand Details

    Star wars toys on top of a cabinet

    Own a brand or represent one?

    noon’s Brand Registry gives you the tools to protect your IP and build trust with customers.

    Authorized agent?

    Send us the right docs to get started:

    • Brand authorization letter
    • Manufacturer license
    • Product or brand registration docs

    Reseller?

    Skip ahead to product and category info.

    Already applied?

    Hold tight — wait for your brand enrollment to finish before listing to make sure your products show under the correct brand.

    A noon employee walking through the warehouse

    Product & Category Info

    Prep your product and category info before you create listings — it’ll save you timeand avoid mistakes.

    Heads up:

    Some categories require approval first, including checks on documents and seller performance.

    Choose Your 
    Fulfillment Model

    A noon employee instructing a fleet of delivery vans

    Fulfillment covers storage, packing, shipping, returns, and exchanges — and great fulfillment keeps customers coming back.

    You can either handle it yourself (FBP) or let noon do it for you with Fulfilled by noon (FBN).

    Pro tip:

    You can mix and match — choose the best fulfillment model per product to optimize your operations.

    Get Your 
    Listings Ready

    A noon delivery agent scanning a package by the back of his van

    Important:

    Before you start, check if your product category, brand, or GTIN exemption approvals have been granted.

    If approvals are still pending, hold off — moving forward now could cause errors.

    Upload options:

    • Bulk upload — for big catalogs
    • Manual — for smaller catalogs
    • API — for automated systems